Name: SYNQ App
Price: 499 USD

Question 1

How much does the SYNQ App cost?

Accepted Answer

Core is $499 a month for one connected brand, Advanced is $999 a month for one brand with a larger catalogue, and Agency is $1,799 a month for five brands with pooled capacity. Enterprise is priced to your footprint. A yearly plan costs 25% less, paid in advance. Prices are in US dollars and exclude VAT.

Question 2

Do you charge a percentage of ad spend?

Accepted Answer

No. You pay a flat monthly fee for the number of brands and ASINs you run, never a share of your revenue or ad spend. As long as you stay within your plan's ASINs, your SYNQ bill stays the same however much you sell or spend on ads.

Question 3

Do I pay per seat or per marketplace?

Accepted Answer

There are no seat fees and no fee per marketplace. Every plan includes unlimited users and every module, and a brand counts once however many of its Amazon marketplaces you connect. Marketplaces do count toward your ASINs, because each active ASIN is counted once per marketplace. For example, 60 ASINs sold in one marketplace count as 60, and the same 60 ASINs in five European marketplaces count as 300, which is more than Core includes.

Question 4

How are ASINs counted?

Accepted Answer

We count every active ASIN in your catalogue, advertised or not, once per marketplace: an ASIN sold in Germany and the US counts twice. In the app this number is called Data Scope Units. One exception keeps very large ad accounts fair: if you run more than 100 campaigns, ad groups, keywords, targets and product ads per active ASIN, the count is your ad entities divided by 100 instead. For example, 600 active ASINs with 32,000 ad entities count as 600, because 600 is larger than 320.

Question 5

What happens if I go over my plan?

Accepted Answer

Going above your plan's ASINs or monitored products never switches anything off: you see your usage in the app, and if you stay above your plan we suggest the plan that fits and agree the change with you first. Connected brands work differently: to connect a brand beyond your plan, you request the larger plan in the app first.

Question 6

How does the yearly price work?

Accepted Answer

Monthly plans are billed month by month. A yearly plan costs 25% less than the monthly price for a 12-month term and is billed as one invoice in advance: Core is $4,491 a year, Advanced $8,991 and Agency $16,191. A yearly plan renews for another 12 months unless you cancel it; instead of renewing, you can also move to monthly billing. Your order form states the term, renewal and notice period before anything is billed, and you pay by bank transfer.

Question 7

Which currency do you invoice in?

Accepted Answer

List prices are in US dollars, and invoices can be issued in US dollars, euros or pounds. Prices exclude VAT. SYNQ invoices from Germany, so customers in Germany pay German VAT (currently 19%) on top; businesses in other EU countries with a valid VAT ID are invoiced without VAT under the reverse-charge rule, and EU customers without a VAT ID pay German VAT. Customers outside the EU are invoiced without German VAT. The SYNQ App is sold to businesses only.

Question 8

Is there a free trial?

Accepted Answer

The SYNQ App is in closed beta and seats open in waves. There is no automatic trial that turns into a subscription: nothing is billed until you have expressly confirmed a plan, in the app or on an order form. Every new account also gets a demo workspace with sample data to explore first. During the beta, the users we invite use the app for free in return for their feedback, until general availability. Anyone who joins before general availability gets 25% off their first 12 months.

Question 9

Who is SYNQ not for?

Accepted Answer

Small single sellers who want to press "automate" once and not look at their advertising again. The app is flexible and has a lot of nuance built in, which is what professional PPC operators and ambitious sellers with larger catalogues want, and what a set-and-forget seller does not need. For that, Amazon's own console automation or our free tools are a better start.

Question 10

Do managed clients pay for the app separately?

Accepted Answer

No. Brands whose advertising SYNQ manages as an agency get a seat with every engagement. The plans on this page are for brands, in-house teams and agencies running the app themselves.

Priced by what you run. Never by your ad spend.

Choose the capacity that fits today.

Brands, ASINs and monitored products. That is all we count.

The whole app, on every plan.

Frequently asked questions about SYNQ App pricing

Request a seat in the next wave.