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    Free tools / Seller essentials

    Deal & Coupon Profit Calculator

    Check whether extra promotion sales cover your discount, fees and returns. Compare contribution and the sales volume needed to match your baseline.

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    Illustrative starting values. Enter your own net prices and current fee terms for one comparable period.

    Product economics

    Baseline & promotion

    Return assumptions

    Your promotion comparison

    Extra contribution (EUR)

    -114.88

    Units to match baseline

    197

    Required uplift (%)

    97

    Largest matching discount (%)

    17.3
    Contribution comparison, EUR, net of tax
    MetricBaseline (EUR)Promotion (EUR)
    Price before returns3024
    Units100180
    Expected returned units59
    Revenue after returns2,8504,104
    Contribution per unit before ads & fixed fees12.47.08
    Ad spend & fixed promotion fees200350
    Total contribution1,040925.12
    Contribution margin (%)36.4922.54
    8 rows · page 1 of 1. Downloads include every matching row.

    Save or import your scenario

    The calculator applies your entered fee assumptions. Check Amazon’s coupon guidance and your marketplace’s current terms.

    Calculation assumptions

    • All prices, revenue, costs and fees are net of VAT/sales tax; use the same currency throughout.
    • Every proposed unit receives the stated discount. Coupon adoption and stacked promotions are not modelled.
    • Percentage referral and promotion fees use the discounted net price. Enter effective rates matching your actual fee basis.
    • Each return fully refunds the discounted selling price. Fulfillment and promotion fees are retained; referral fee recovery and returned COGS recovery are explicit inputs.
    • Advertising spend and the fixed promotion fee stay constant when calculating required sales volume.
    • Contribution covers only entered items. It excludes overhead, storage, financing and other unentered costs.
    • No current Amazon fee schedule, minimum, cap or eligibility check is applied automatically.

    How it works & frequently asked questions